Strengthening of the product and service portfolio for the benefit of customers
“By amalgamating the operational business units of KraussMaffei and Netstal under one organisational roof we will be strengthening our market presence. We’re bundling the expertise and skills of our employees; strengthening our brand portfolio and improving our range of products and services. This will have clear benefits for our customers”, said Mike Bate, who has held the post of Managing Director of the UK subsidiary KraussMaffei (UK) Ltd. since 2009. With the new structure an independent market presence of the Netstal, KraussMaffei and KraussMaffei Berstorff brands will be maintained with a clearly well-known product portfolio and the company will be able to exploit existing synergies so as to better serve the market with all three brands. “Thanks to the organisational merger, we can use coordinated management to offer our customers the right product which they need for their specific requirements and to increase our sales and service power to the market”, said Bate. Regarding the rubber and plastics processing extrusion product portfolio of KraussMaffei Berstorff (location Hanover) the customers in the market will be furthermore supported by Michael Barltrop of DBA Machinery.
Combining the Injection Molding Machinery business
Nigel Baker, Managing Director Netstal Limited, decided to step down from his position and to leave the company. He has worked for Netstal in various functions since 1988. “The company would like to thank him for all his work and wish him all the best for the future”, said Bate.
Richard Mumford, Director of Sales KraussMaffei, will head up the respective Sales team for both Netstal and KraussMaffei Injection Molding Machinery brands. “I am convinced this step will be accepted and welcomed by our customers. There will be no reduction in the sales, service and spare parts personnel that have been available to the Netstal customer base. The former office of Netstal in Stone, Staffordshire will be closed and the spare parts warehouse will be moved to Warrington within next two months. On the contrary, there is now a much larger organisation available to support the needs of our Netstal brand”, added Bate.
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